Hey y'all, I'm
ELIJAH
WATKINS
about.
Since the days of designing MySpace pages for artists, I’ve spent nearly two decades two decades working across media, music, tech, and culture — leading strategy, content, and rollout for brands that need more than just a digital plan. I bring them to life across social digital/I build words in the digital realm and bring them to the human experience.
From crafting social campaigns from scratch to producing social-first shoots with local crews and scaling niche brands into new continental communities without losing their secret sauce — my approach remains the same: push things forward while making them everlasting.
My purpose is helping brands elevate — from URL to IRL — with cultural clarity and operational efficiency. I’ve launched Adult Swim’s social department, led global campaigns for Timberland, and helped translate Hennessy’s legacy for a new generation.
My background’s eclectic, but you’d tap me if you need a social strategist who’s also a digital producer and advisor to global brands on how to show up with cultural relevance.
If you’re building something that needs out-of-the-box strategy, sharper storytelling, or need help finding the right people who just get it — let’s connect.